Monday, April 18, 2011

New Models from Sony Ericsson in the market

Sony Ericsson launches three smart phones
New Delhi: Mobile phone maker Sony Ericsson on Wednesday launched three new smartphones in the Indian market, priced between Rs.16,950 and Rs.35,950.

The phones, "Satio", "Aino" and "Yari", will set the trend for the new age smart phones, said Anil Sethi, president of Sony Ericsson Mobile India.

He said the company would focus on the smartphone category for the next two-three years to boost sales.



"Once the 3G spectrum allocation happens, we can roll out more features with better network," Sethi said.

Built on Sony Ericsson's strengths in music, imaging, gaming, applications and content services, the new phones bring alive entertainment on the go for consumers, the company said.

The Satio, priced at Rs.35,950, comes with a 3.5-inch screen and offers a 16:9 widescreen format with 12.1 megapixel camera.

The Aino offers services to access content stored on a PlayStation 3 from anywhere in the world through a Wi-Fi connection.

It also gives remote play access to videos, television shows and photos. The mobile has an eight megapixel camera and is priced at Rs.28,950.

Yari debuts Gesture gaming that enables users to make the moves in front of the screen and play games without even touching the phone. The Phone comes with a five megapixel camera and is priced at Rs.16,950.

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